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Of nature not against it.
Connected not separate.
For years we have gone to great lengths to protect ourselves from mountain weather by trying to insulate
ourselves inside a bubble of waterproof plastic – taped seams, cinched-in hoods and waists,
internal ankle gaiters, fabrics with a 20,000mm hydrostatic head and all the palaver.
If you spend a lot of time in the mountains you probably already know the truth.
For 95% of days this is nonsense.
Our clever, enhanced merino regulates temperature naturally and gently. It turns a biting wind into
a cooling breeze and a snow storm into a white outer coat. You still feel the weather but in a warm,
connected way and when you get busy, sweat easily escapes through the fabric.
A McNair Mountain Shirt will keep you more comfortable in more variable conditions
for longer than anything else on the mountain.


 That time of year again, we'll be at the @telegraphskisnowboard this week from Thursday to Sunday and you can bet we'll have something special going on... Stay tuned. #MountainShirt #plasmadry™  Our bud @69tintin all out at sea in his #corduroy #plasmadry™ shirt, how many's that now chap?  @mcnairsnowsports drying out the goods after a day's #snowboarding on the glacier, note Neil's 'outerwear', the #MountainShirt is available in different weights depending on the season..  Taking off for the weekend? Not many things more British than our McNair Shirts but the #RedArrows come close. #Handmade #madeinbritain
 One of our favourite times of the year, @thedomarket takes place at the end of next month with some of our favourite #makers, a great chance to try on one of our shirts and see some exquisite #British made brands. #DoMarket #London for more info follow the link in our bio! Illustration by @hannahcousins  #MountainShirt with a view, Agnes enjoying her new purchase in Newhey.  @m_xl and his mid weight #MountainShirt are still out there. :@camillejmcmillan #BunkerResearch  When we went to the Chatsworth Country Fair and wore Colne Valley, or camel. #essentials #MountainShirt #ChatsworthCFair
 Just one of the views from our atelier in #slaithwaite Huddersfield. It takes a town to make a shirt and this is the town that does it best. Mills, hills and everything in between.  Our good friends @solidwool have just moved into a new factory in Buckfastleigh and it's certainly our kind of place. We're looking forward to seeing them at @thedomarket next month... #solidwool #wool  #MountainShirt Co founder @mcnairsnowsports has just opened this season's bookings for #Tignes #France and @dragonlodge will be providing the accommodation for November & December, see you there? #snowboarding  They say firewood warms you three times, felling, chopping & burning. @m_xl's mid weight #MountainShirt adding a 4th element.
 #MountainShirt co-founder @mcnairsnowsports leading us into winter.. :@melodyskyphotography #iglooadventure #snowboarding  Want to win a #MountainShirt for you & a friend? We're pretty sure that's a yes so follow the link in our bio to find out how.. Closing date for entries is October 31st, why not tag a friend in the comments to double your chances of winning! @telegraphtravel #telegraph #travel  This man just purchased 4 McNair Shirts at the London Wool Fair & Sheep Drive. @nigelmansell clearly understands the benefits of #wool, catch you soon Nigel!  Bracing ourselves for the bustle at this year's @thedomarket at @e5bakehouse, hopefully we'll see you there.. :@thatwas.then | @lant_street_wine #DoMarket #MountainShirt #PlasmaDry™
 Over the weekend one of our shirts is at the @campaignforwool 'Wool BnB', to mark the #WoolWeek celebrations... Find out more via the link in our bio and experience the wonder of wool.  Is it a plane, is it a bird, is it a... Well actually it's Norwegian dad blogger @welldresseddad stretching his mid weight #MountainShirt.  Almost turning our back on the weekend, @lwolewis beached in #Hossegor :@wiglym | @tickettoridegroup #wlinsta  "Rarely content to settle, the bunker obsession led Max on a different journey in search of imposing architecture and spirit-level Estuaries. Heading out to experience these echoes of architecture, fortresses built to protect freedoms and borders during testing times” No Fixed Abode Club. With him, the mid-weight #MountainShirt. See the #MaunsellForts through the eyes of the #BunkerResearch & #nofixedabodeclub via the link in our bio.